March 31, 2017 – Earlier today, Nature Made became aware of a new song released by hip hop artist and actor Ludacris. Both the album artwork and the music video feature an image of a bottle of vitamins that mirrors the Nature Made brand. Nature Made was not consulted about the use of our brand’s likeness as part of the new Ludacris song, “Vitamin D.” While we respect artistic freedom, we also respect and understand the importance of intellectual property to artists and to us. This use of our brand’s likeness clearly violates our copyright and trademark rights.
Nature Made has been committed to the health and well-being of our customers for more than 45 years. We work hard to meet your high expectations, and we will continue to provide quality products to help people live healthier lives.